Considered gambling's newest frontier, wireless devices mark another step closer for companies that want to enter the lucrative world of online gambling.
As published on The Seattle Times, Cantor G&W, an affiliate of New York-based Cantor Fitzgerald, wants to provide the system and the devices to the Las Vegas casinos. For the Wall Street firm, the business leverages its experience with mobile trading technology.
"This is about allowing people to play their favorite casino-type games without being restricted to the traditional convenience of a casino floor," said Joe Asher, managing director of Cantor G&W. "Fundamentally, a $100 million bond trade is the same as a $10 bet on a football game or $10 on a hand of video poker."
He said the devices, ranging in size from a handheld computer to a slate or Tablet PC, could be another source of revenue for the casinos and help them keep customers longer.
To gamble using the mobile devices, a casino visitor would need to show identification and deposit money into an electronic account. Under the law signed by Nevada Gov. Kenny Guinn in June, a wireless-blackjack player could gamble in the bars, restaurants, pool area and convention hall of a casino, but not in hotel rooms or other private areas.
"We think there is a market for it," Asher said. "You have a whole new generation that grew up with video games."
Wireless gambling is mainly appealing to young people. "This will really take off with the younger crowd," said Himmel, 22, who was at the Borgata Hotel Casino & Spa in Atlantic City recently with Jason Quattro, also 22, to play Blackjack and Poker.
Himmel said he would use the portable device to brush up on his poker skills.
"You don't get good overnight," he said. "The more hands you play, the better you become."
Some say it will only be a matter of time before the technology makes its way to Atlantic City. The resort has long borrowed trends from Las Vegas to bring in younger customers.

